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Mobile Editions

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I Also Need Help Satisfying Phone Readers 2019-12-30 15:36:15

虎牌|国际 Delivering your content appropriately to mobile devices has never been more important. Across the BlueToad platform, nearly 50% of readers are now accessing digital edition content from a phone. In addition to the traditional page replica edition you have come to expect, BlueToad makes it really easy for you to offer an engaging, scrollable reading experience on a phone and with little to no work on your part. BlueToad’s Lily platform gives you the option to upload your PDF and let us do all the dirty work of extracting text and images to create a powerful mobile edition of your content. To start using Lily today, just select BlueToad's Publisher's Package + Lily service level when uploading your PDF. Lily - A Mobile First Platform When using Lily, your readers will experience your content in a larger, friendlier interface designed for mobile. Your content - articles, products, or advertisers - will open in a phone as a scrollable series of preview tiles, each with an optional image, title, and preview text. Your reader can simply click any tile to see or read the content full screen, where you can include unlimited text and additional images, videos, and audio files. LilyPad Pro With an upgrade to LilyPad Pro, you can publish additional content to your readers without uploading a PDF (think of it as PDF-Free publishing). LilyPad Pro allows you to fully customize your digital edition toolbar menu by, among other things, adding content channels. Content channels are simply collections of content (e.g., articles, products, or advertisers), which you can create and publish at your own frequency. Each piece of content appears as a tile and can contain formatted text, images, links, and video. The digital publishing possibilities are endless with LilyPad Pro. Get LilyPad Pro FOR FREE when you sign a BlueToad Digital Publishing Agreement! Let Your Readers Listen On The Go While our platform has always supported audio, we now give you the option of putting audio front and center in mobile. You can choose to upload your own custom MP3 audio file of your content or you can have BlueToad create a text-to-speach audio file for you (using the same engine from Amazon that powers Alexa). Your readers can then click on the audio icon from any preview tile or from the top of any full screen content to listen to your content. Lily Audio provides one more way for your audience to connect with your content. Monetize Your Mobile Edition Your new mobile experience is a perfect opportunity to monetize your content through native ad experiences that look and behave like standard content or through Google Ad Manager (formerly DoubleClick for Publishers) integration. Click on our ROI channel from our website menu to learn more. Customer Testimonial "BlueToad has been an important partner of Scott Publishing for the last decade. We’ve leveraged their Lily platform to create amazing mobile editions of our 360 West, 817 Home, and other magazines. The process is simple and virtually hands free for my team. Their support and partnership over the years has been fantastic." -- Jerry Scott, Publisher Click HERE to view 360 West mobile Sign a three year BlueToad digital publishing agreement to get one year of free archives, discounted pricing, and free LilyPad Pro. To Learn More: Call Us U.S. - 407-992-8744 U.K. - +44 (0) 208 068 5546 Email Us U.S. - hello@BlueToad.com U.K. - hello@BlueToadpublishing.co.uk Visit Us BlueToad U.S. 135 W. Central Blvd. Ste. 1140 Orlando, FL 32801 BlueToad U.K. Kemp House 160 City Road London ECIV 2NX

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